Lender Competition
LendersAs this past year may have you believe that getting a mortgage is more difficult (yes…it certainly is), that doesn’t stop the lenders competing for “pole position”. Yes, it’s has been a progressive (past) year of mortgage product pinching, mortgage lender dissolving (aka; sub-prime), economic spiralling uncertainty…but let’s look at what’s happening lately…
Within a very short period of time, many lenders have realized that there is great business to be had in this market and have set extremely attractive mortgage pricing in place. Why? Because they can… In the meantime - brokers watch, listen, and advise. As mortgage associates, we have been programmed to determine the possibilities of mortgage options for each of our customers.
We’re looking at a brisk Spring and Summer in terms of the housing market here in Alberta and surrounding provinces simply because of softening house prices, and the ever low interest rates across the board. This is creating a hunger for the First Time Homebuyer - the Investor - or simply the folks sitting on the fence! It’s all good news in terms of a market that was simply at a stand still not too long ago.
A handful of lenders that we deal with have aligned “special programs” with us. This means price dropping to the extreme to get your business. We are simply providing great rates to customers OAC…no charge for these special discounts.
If you’re thinking about it…do it. Gear up. Get that pre-approval to see exactly what that means to YOU. The lenders are hungry for your business and they are showing the brokers that they WANT IT!
If you have any questions…please don’t hesitate to let us know!!
Sincerely,
Dan Mass, AMP
403-294-0033